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Blog 9 – NINU SMART PERFUME – THE GAME CHANGER

Change is inevitable. This is even more true when it comes to technology and innovation. Over a span of less than three decades, the world [...]

Blog 8 – Perfumes and Counterfeits

You have had a rather unusually long day and want to slacken a little, so you reach out to your phone and start browsing various [...]

Blog 7 – The Master and The Saint

“Make me a fragrance that smells like love.”                                   [...]

Blog 5 – Perfume for a higher cause

If rituals and traditions were ornaments adorning a person, then fragrance would be the fabric covering the skin.  I can hardly recollect a ritual that [...]

Blog 4 – Finding common ground between Grasse and Kannauj

The study of perfume history is quite a fascinating one. It is said that perfumery existed in some of the oldest civilizations such as the [...]

Blog 3 – Growing up in the 80s and 90s

“Nothing is more memorable than a smell. One scent can be unexpected, momentary and fleeting, yet conjure up a childhood summer beside a lake in [...]

Perfumes – Scent up your spirits

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Blog 2 – In pursuit of the Right Note

I enter the atelier at the far end Tint of scents up in the air I gaze at the treasure there I immerse in it [...]

Blog 1 – The basics of perfumes that every user must know

The notes. You might be a casual user of perfumes or someone with a preference for a certain perfume brand, or taste for certain fragrance. [...]